Google Ads is Google’s advertising platform. Through Google Ads you can create ads for Search, Display, Youtube, Gmail and the Play Store.
With the BIMachine + Google Ads integrator you can extract the various data from your campaigns with just a few clicks. The BIMachine platform manages the entire Google Ads data flow and delivers it in a more intuitive and visual way.
Creating the integration in BIMachine
To create a Google Ads integration, go to “Data and Integrations” under the “Manage environment” icon.
When accessing the Data and Integrations environment, click on the “+” icon, and then Data Source.
A pop-up will open, look for the Google Ads integration.
You will be redirected to the screen for creating a new data structure, and should inform the name that this new structure will have and its description. With name and description filled in, click next.
On the next screen, enter the information below:
Integration: select the type of integration you want to search for from Google Ads.
Account ID: enter your Google Ads account ID, learn more by clicking here.
And after that click on “Login with Google”.
Log in to your Google account, follow the next steps and you are done.
A new analytical structure will be created within the BIMachine platform that will enable the visualization of Google Ads data.